Back in the spring Helen was thinking about ways to raise the profile of the library. As a result of a 3am light bulb moment she came into work with infographics on her mind. Co-incidentally Jane had also been looking into this method of communicating information in a gorgeous and eye-catching manner. We got quite excited – posted on SLLG blog
We started talking about this project in the spring sometime. It was wonderful serendipity that I had been noticing and thinking about infographics just when Helen saw them as an opportunity to market and raise awareness of our Library services, and of the staff who provide them. When she mentioned her idea to me I immediately jumped at the chance to get involved. I relish any opportunity to get to know new bits of software.
I looked at a few infographic sites but settled on piktochart.com because that platform offers excellent functionality and an impressively large amount of content for free (more is available with a subscription). Piktochart has a variety of pretty templates but, because my ‘story’ ideas are very specific, I like to start with a blank page and build up from scratch.
I have been having an indecently large amount of fun working on this project. I get to utilise my creativity as well as my technical skills. Also, I spend a few hours playing happily while producing something of legitimate value to my job. Although the presentation is always lighthearted and upbeat, I like to include something slightly daft in each one. To my utter joy, even the inclusion of a spurious cat one month was accepted as an obvious and integral part of the overall scheme. Incidentally, that infographic has probably been the best received (a not just because of the cat).
I particularly enjoy joining and layering the icons provided by piktochart to create bespoke shapes. I love that I can edit most icons to fit my custom colour schemes – and I adore my wee enquiry-train! (it took 8 separate parts to make that – and 3 for the pipe/tunnel!)
We’ve received very positive responses to this infographic series – certainly more than I’d expect if we’d circulated the data in purely text form. I hope that I get to play… that we continue to utilise infographics for a good while longer.